From Idea to Activation – We
nurture your brand through passion and creativity
We make the creative process agile, innovative, with greater visibility and predictability of delivered results. We deploy new technology and innovation wherever possible, save cost and time and ultimately bring power and control to the brand owner.
Brand Strategic Trends, insight, innovation and ideation.
Design Concept Design execution and development.
Creative Adaptation Implementation, rollout of designs and adaptation.
Brand Activation Cross channel campaigns – Packaging, in store, POS, Out of Home and digital.
Manipal has a broad range of creative services and content development solutions to support the agile and successful launch of brands and marketing campaigns.
With a keen passion for disruption, innovation and sustainability, our services help propel new products to consumers across packaging, in store and digital brand activations.
Either through a total end to end solution or partnering with a lead strategic agency to provide robust and agile design execution and adaptation services, Manipal brings technical capability and creative excellence to our clients.
Brand Strategic
Embracing consumer behaviour, macro, global and local trends and insight.
Deliverables
- Trends and insight. Research and analysis
- Brand strategy and purpose creation
- Naming and identity
- Colour, tone of voice and brand imagery guide
- Brand and product architecture
- Objectives and aspirations – Brand deep dive
- Sustainability strategy
- New technology and innovation
Design Concept
Mood boards, design routes and creative direction.
Packaging design concept development.
Design development and execution.
Brand and design guidelines.
Creative Adaptation
Translation and rollout of design concept across packaging embracing technical disciplines
Structural design and development of accurate CAD files
CGI and 3D rendering for range review, visualisation and on pack imagery
Early fit for purpose proofing, print visibility and colour management for assured expectations
Creating a shared vision, relevant, meaningful and disruptive.
Brand Activation
- Printed and digital large format campaigns
- Animation and video
- Websites
- Digital banners
- Brand and retailer shopping apps
- AR & VR
- Social channels and social shopping
- In store, POS and retail experience
- Global travel retail
- Exhibitions & Events
- Experiential popups and virtual
Some of our selected works
- Blessing of EarthApril 16, 2020
Blessing of EarthDesign & Packaging
- Timeless beautyApril 16, 2020
Timeless beautyCGI & Packaging
- Save the ChildrenApril 16, 2020
Save the ChildreneLearning
- Three Wise MonkeysApril 16, 2020
Three Wise MonkeysDesign & Packaging
- SwishMay 20, 2020
SwishBRANDING AND DESIGN
- Echoes of the CoastMay 20, 2020
Echoes of the CoastBRANDING AND DESIGN
- Creating new innovation on socialMay 20, 2020
Creating new innovation on socialDIGITAL MARKETING CAMPAIGNS
- Fast tracking the brand growth of smartruckingMay 20, 2020
Fast tracking the brand growth of smartruckingDIGITAL MARKETING CAMPAIGNS
- SBIMay 20, 2020
SBIVIDEO PRODUCTIONS
- Facelifting the brand to be its own glitteratiMay 20, 2020
Facelifting the brand to be its own glitteratiVIDEO PRODUCTIONS