April 2021

The B's of Marketing
The B’s of Marketing
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Introduction A robust digital presence has become the need of every modern business, whether it is a simple website or a complex website-social media-push marketing combination. With digital marketing becoming an increasingly sophisticated and expensive endeavor, it can be confusing...
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The Rise of Virtual Interfaces in Business
The Rise of Virtual Interfaces in Business
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Introduction Our real-world and the cyber world have never been closer. With ever-decreasing sizes and increasing sophistication, the computer is truly mobile like never before (smartwatch, anyone?) The future promises to make all kinds of smart computing devices ubiquitous in...
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Online Education and E-learning the new normal
Online Education and E-learning the new normal
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Introduction The relationship between technological advances and education has been dichotomous. On the one hand, a need to find more efficient ways to train new workers led to the first eLearning standardization through SCORM in the late 1990s. In the...
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Social Media Marketing - The Digital Marketing Era
Social Media Marketing – The Digital Marketing Era
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Introduction Socializing with friends and strangers to create ever-larger “circles” of family, friends, business contacts, people of similar interests, and philosophies is a basic human quality. This desire to communicate with others transcends mediums and even language barriers. With the...
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